Monday Oct 19, 2020
How Might We Become an Organisation That Attracts, Engages, and Retains Gen Z?
This week my guest is Guy Ellis. Guy is the Managing Director of GenZ Insight, a consultancy, coaching and training company that focuses on integrating GenZ into the workplace.
Guy Talks about some of the challenges and benefits of attracting and retaining Gen Z in your workforce. Drawing on his extensive knowledge and research to share insights and provide his top 5 tips – they are worth waiting for.
- 00:53 who are Gen Z anyway?
- 02:00 What things have influenced the Gen Z outlook?
- 03:52 Gen Z and the global demographics
- 05:32 Distinct characteristics of Gen Z
- 07:40 Gen Z and organisation brand
- 08:46 Gen Z are the least susceptible to marketing hype
- 10:58 The importance of passion and consistency of purpose
- 11:48 Security of cash, side hustles and entrepreneurial spirit
- 13:09 Gen Z know their WHY
- 13:39 The importance of job success and opportunities, the importance of learning and taking personal responsibility
- 17:16 The need for multi-channel communication and authenticity
- 18:39 Clarity on pay, are you being fair?
- 19:10 We have moved beyond diversity – it should be a given
- 20:06 Be flexible to attract and retain Gen Z – There is no work life balance, there is life and work is a part of it
- 23:09 A smart generation who will take over the working world
- 23:53 The need for appreciation of all generations
- 25:12 Guy shares his top 5 tips
- 30:52 Guy lets us know about his book
Guys’ website - https://www.genzinsight.com
Scott’ Website – https://theinnovatecrowd.com
If you want to be a guest on a How Might We podcast, drop me an email at scott@theinnovatecrowd.com
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